Spotify Usage Statistics: Users and Revenue (2026)

Published On: Jul 3, 2025

Launched in 2008 by Swedish entrepreneurs Daniel Ek and Martin Lorentzon, Spotify has helped shape the music industry over the years. Initially introduced as a solution to the rampant music piracy that was plaguing the industry, Spotify offered a revolutionary model: a streaming service with a vast library of music available on-demand.

Today, Spotify holds approximately 31.7% of the globe’s music streaming market. The platform has over 761 million users spanning more than 180 countries. By leveraging sophisticated algorithms for personalized recommendations and curated playlists, Spotify has not only democratized music access but also altered the way artists connect with audiences.

Let us take a look at the state of Spotify through detailed statistics in this post.

Spotify Monthly Subscribers

Spotify has 761 million monthly active users as of Q1 2026, the count is 12% up on a year-over-year basis and 1.3% up on a quarter-over-quarter basis (up from 751 million in Q4 2025).

Spotify revealed in its Q2 2026 outlook report that it expects approximately 778 million total MAUs by end of Q2 2026, an addition of approximately 17 million net new MAUs in the quarter.

Spotify’s monthly active users have grown by 1,168% in the last decade. The music-streaming giant had 60 million users in December 2014.

number of spotify users

Here is a table showing Spotify’s MAUs over the years:

Q4 2020 345 million
Q1 2021 356 million
Q2 2021 365 million
Q3 2021 381 million
Q4 2021 406 million
Q1 2022 422 million
Q2 2022 433 million
Q3 2022 456 million
Q4 2022 489 million
Q1 2023 515 million
Q2 2023 551 million
Q3 2023 574 million
Q4 2023 602 million
Q1 2024 615 million
Q2 2024 626 million
Q3 2024 640 million
Q4 2024 675 million
Q1 2025 678 million
Q2 2025 696 million
Q3 2025 713 million
Q4 2025 751 million
Q1 2026 761 million
Q2 2026* 781 million

Spotify Monthly Active Users By Region

The European region has the highest number of Spotify users accounting for 27% of the total user base. That translates to 210.87 million users in the region.

The Latin American region holds a 22% share of Spotify users, accounting for 171.82 million users.

The North American region also holds an 22% share of Spotify users, accounting for 171.82 million users.

Users in the rest of the world regions make up 29% of Spotify’s user base accounting for 226.49 million users.

Here is the table showing Spotify’s user distribution by regions:

Region Share of Users Number of Users
Europe 27% 210.87 million
Latin America 22% 171.82 million
North America (USA and Canada) 22% 171.82 million
Rest of the world 29% 265.54 million

spotify users by region

Spotify premium users

There are 293 million Spotify premium subscribers as of Q1 2026, the subscriber count is 9% up on a year-over-year basis.

Spotify revealed in its Q2 2026 outlook that it expects premium subscribers to reach 299 million by end of Q2 2026, an addition of approximately 6 million net new premium users in the quarter.

Spotify’s premium subscriber count has grown by 89% since 2020. The music-streaming giant had 155 million paid subscribers in December 2020.

number of spotify premium users

Here is a table showing Spotify’s premium subscribers over the years:

Time Spotify premium users
Q4 2020 155 million
Q1 2021 158 million
Q2 2021 165 million
Q3 2021 172 million
Q4 2021 180 million
Q1 2022 182 million
Q2 2022 188 million
Q3 2022 195 million
Q4 2022 205 million
Q1 2023 210 million
Q2 2023 220 million
Q3 2023 226 million
Q4 2023 236 million
Q1 2024 239 million
Q2 2024 246 million
Q3 2024 252 million
Q4 2024 263 million
Q1 2025 268 million
Q2 2025 276 million
Q3 2025 281 million
Q4 2025 290 million
Q1 2026 293 million

Spotify Demographics

29% of Spotify’s global users are in the 25 to 34 age range. The next largest group, comprising 26% of users, is those aged 18 to 24.

This demographic information highlights that Millennials and Gen Z are the dominant age groups on the platform, accounting for a combined total of 55% of Spotify’s user base.

Here is a table showing Spotify’s users based on their age:

Age Group Share of Users
18 to 24 26%
25 to 34 29%
35 to 44 16%
45 to 55 11%
55+ 18%
  • Spotify users gender split

Males form 56%, whereas females form 44% of Spotify’s user base as of 2024.

  • Spotify Every Day Users

Over 44% of users access Spotify every day

Spotify usage time

An average Spotify user streams on the platform for 148 minutes every day. This accumulates to 17.27 hours every week and 75 hours every month.

Time spent using Spotify

Here is a table showing the average time spent on Spotify:

Time Period Hours
Daily 2.47
Weekly 17.27
Monthly 74.83
Annually 898

Spotify Market Share

Spotify holds approximately 31.7% of the global music streaming market. Tencent Music comes in second place with approximately 14.4% market share, closely followed by Apple Music with 12.6%.

spotify market share

Here is a table showing the market share of music streaming giants globally:

Streaming Platform Market Share
Spotify 31.7%
Tencent Music 14.4%
Apple Music 12.6%
Amazon Music 11.1%
YouTube Music 9.7%
Others 20.5%

Spotify ARPU

Spotify ARPU stands at EUR 4.71 as of Q1 2026, which is up by 5.7% on a year-over-year basis. ARPU for Q2 2026 is expected to rise 7%7.5% year-over-year, reflecting recent pricing actions.

Spotify’s average revenue per user performance was driven by price increase benefits, partially offset by product/market mix.

Here is a table showing Spotify’s premium average revenue per user (ARPU) worldwide:

Time ARPU (in Euros)
2026 (Q1) 4.71
2025 4.60
2024 4.85
2023 4.39
2022 4.52
2021 4.29
2020 4.31
2019 4.72
2018 4.81
2017 5.32
2016 6.2
2015 6.84

Spotify Revenue

Spotify generated total revenue of EUR 17.19 billion for full year 2025, growing approximately 10% year-over-year (or 14% on a constant-currency basis). In the most recent quarter (Q1 2026), Spotify reported revenue of EUR 4.53 billion, up 8% year-over-year (14% constant currency).

Spotify’s Q2 2026 outlook forecasts EUR 4.8 billion in revenue for the quarter, representing approximately 15% year-over-year growth.

Spotify’s revenue has grown by approximately 1,491% in the last decade, from EUR 1.08 billion in 2014 to EUR 17.19 billion in 2025.

Here is a table showing Spotify’s revenue over the years:

Year Revenue
2026 (As of Q1) EUR 4.53 billion
2025 EUR 17.19 billion
2024 EUR 15.67 billion
2023 EUR 13.24 billion
2022 EUR 11.72 billion
2021 EUR 9.66 billion
2020 EUR 7.88 billion
2019 EUR 6.76 billion
2018 EUR 5.25 billion
2017 EUR 4.09 billion
2016 EUR 2.95 billion
2015 EUR 1.94 billion
2014 EUR 1.08 billion

spotifys revenue over the years

Spotify Revenue by Segment

In 2025, Spotify earned approximately EUR 15.39 billion through premium subscriptions and EUR 1.80 billion from ad-supported revenue. In 2024, those figures were EUR 13.82 billion and EUR 1.85 billion respectively.

Here is a table showing Spotify’s revenue by segment over the years:

Year Premium (in euros) Ad-supported (in euros)
2025 15,391 million 1,795 million
2024 13,819 million 1,854 million
2023 11,566 million 1,681 million
2022 10,251 million 1,476 million
2021 8,460 million 1,208 million
2020 7,135 million 745 million

Number of Spotify Podcasts In 2026

Spotify has 6 million podcasts titles on the platform. Spotify added 1.2 million podcasts to its library in 2021 alone.

Spotify holds the biggest podcast library globally with its only major competitor being Apple Music with over 2.3 million podcast titles.

The Number of podcast titles on Spotify have grown by 3,233% in just three years.

Number of Spotify Podcasts

Spotify Payout Over The Years

Spotify paid $10 billion to the music industry in 2024, which is up from $9 billion in 2023. With 2025 revenue growing ~10% year-over-year, industry payouts are estimated to have exceeded $11 billion for 2025. It’s estimated that over 10,000 artists manage to generate over $100,000 from Spotify alone every year.

Note on Sources: All of the data in the post is sourced from the official Spotify website.

Pareeshti Rao

Some people collect stamps; Pareeshti collects deals and coupons. With 3.5 years of experience in content creation, editing, and strategy, she?s learned that deal-spotting is truly an art. Today, at GrabOn, Pareeshti applies this skill to ensure consumers never pay the full price when they don?t have to.

<div class='toc'><ul><li><a href=#Spotify-Monthly-Subscribers><b>Spotify Monthly Subscribers</b></li><li><a href=#Spotify-Monthly-Active-Users-By-Region><b>Spotify Monthly Active Users By Region</b></li><li><a href=#Spotify-premium-users><b>Spotify premium users</b></li><li><a href=#Spotify-Demographics><b>Spotify Demographics</b></li><li><a href=#Spotify-usage-time><b>Spotify usage time</b></li><li><a href=#Spotify-Market-Share><b>Spotify Market Share</b></li><li><a href=#Spotify-ARPU><b>Spotify ARPU</b></li><li><a href=#Spotify-Revenue><b>Spotify Revenue</b></li><p>  <a href=#Spotify-Revenue-by-Segment>Spotify Revenue by Segment</p><p>  <a href=#Here-is-a-table-showing-Spotify’s-revenue-by-segment-over-the-years:>Here is a table showing Spotify’s revenue by segment over the years:</p><li><a href=#Number-of-Spotify-Podcasts-In-2026><b>Number of Spotify Podcasts In 2026</b></li><li><a href=#Spotify-Payout-Over-The-Years><b>Spotify Payout Over The Years</b></li></ul></div>

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