How to Save on October’s Very Own (OVO) in 2026

Quick summaryOVO doesn’t put new-season pieces on sale very often, so the best ways to save are to check its Sale and Winter Sale sections, look out for warehouse sales with up to 70% off, and sign up for the OVO app and emails for early access. You can also check for a verified OVO coupon code before you pay. |
October’s Very Own was founded in 2012 by Drake, Noah “40” Shebib, and Oliver El-Khatib, and it runs more like a limited-drop label. New collections drop in small batches and generally don’t restock at a discount once they sell out.
The brand runs its own Sale and Winter Sale sections online, hosts warehouse sales in select cities that can knock 70% off past-season pieces, and offers early access through its app. The catch is that none of these are advertised. This blog breaks down where to look for OVO discounts, which collections are most likely to be marked down, and what to know before using a promo code.
OVO’s Official Sale Collections
October’s Very Own runs standing sale sections apart from Warehouse Sales, directly on its US site, including a Men’s Sale collection and a rotating Winter Sale. Both pull from past-season stock rather than current drops, which makes them the most straightforward way to find a markdown without leaving your browser.
Because collection names and inventory shift with the season, checking the site’s Sale pages directly every few weeks works better than assuming today’s markdowns will still be there next month.
Which OVO Collections and Categories Go on Sale the Most?
Past-season basics, like tees and hoodies that have rolled out of the current lineup and into Men’s Sale or Winter Sale, make up most of what’s actually discounted. What rarely discounts is anything still current.
Frequently discounted:
- Past-season tees and hoodies once they roll into Men’s Sale or Winter Sale
- Headwear and small accessories
- Denim and outerwear from previous seasons
- Past sports or cultural collaborations, once that collab’s release window has closed
Rarely or never discounted:
- New Arrivals
- The Archive Collection (curated heritage pieces sold as a premium line, not a clearance one)
- The current seasonal collection while it’s still in its main release window
- Fresh collaborations that are still selling at retail
Where to Find OVO Discounts and Promo Codes
- Download the app. The OVO app gives you early access to new drops. This helps you avoid massive resale premiums once a hyped item sells out.
- Sign up for email or text alerts. Joining the list gets you notified about private sales, restocks, and upcoming collaborations before they go public. It is also the best way to catch active OVO discount codes.
- Check the official sale sections. For verified year-round deals, head to the Men’s Sale and Winter Sale tabs on the site. These sections are stocked with past-season pieces.
- Hunt down warehouse events. They are rarely promoted through OVO’s main channels, but they’re the best place to find deep discounts in the 50% to 70% range.
- Stack savings with cashback. If OVO is eligible for cashback through your preferred portal, check the current rate before placing your order.
OVO Discount Codes: What to Know
OVO discount codes pop up on social media, coupon sites, and browser extensions, but there’s no guarantee they’ll still work. Search “OVO promo code,” and you’ll see plenty promising 30% or even 50% off.
Before trying one at checkout, check if the code has been recently verified. It takes a few seconds and can save you from getting all the way to checkout just to find out it doesn’t work.
OVO Discount Methods Compared
| Method | Typical Savings | Best For | How to Access |
| Official Sale/Winter Sale | Markdowns on past-season stock | Everyday online shopping | Sale collections on the US site |
| Warehouse/sample sales | Up to 70% off | Past-season apparel, footwear, accessories, past collabs | Attend in person (Toronto, Montreal, Vancouver, NYC events) |
| OVO app early access | No direct discount, avoids resale markup | Limited drops and collabs | Download the app, enable notifications |
| Verified promo codes | Varies, often on select categories | General online orders | Cross-check against a verified source before checkout |
| Email/SMS list | Varies | Private sales, restocks | Sign up at octobersveryown.com |
| Cashback portals | Small % back, stacks on other savings | Extra savings on planned purchases | Confirm OVO is a participating retailer first |
| Resale marketplaces | Below retail on sold-out items | Discontinued or older collections | Grailed, StockX, Depop (verify authenticity) |
OVO Seasonal Sale Patterns to Watch
| When | What to Expect |
| Winter Sale (recurring, dates vary) | Online markdowns on past-season stock |
| Black Friday/Cyber Monday (late November) | Sitewide markdowns not guaranteed every year; check close to the date |
| Warehouse sales (historically winter-spring) | Up to 70% off, held in Toronto, Montreal, Vancouver, and New York |
| End-of-season clearance (transitional months) | Outerwear and past-season apparel move into Men’s Sale |
Check OVO’s official channels and a verified coupon source in the weeks leading up to the season you’re targeting, rather than assuming a sale will land on the same dates as last year.
Warehouse Sales: The Biggest Way to Save on OVO
If you’re serious about saving on October’s Very Own, the warehouse and sample sale circuit is where the deepest sales happen. Past events have taken place in Toronto (at venues including the International Centre and, on at least one occasion, the Terrace Banquet Centre in Vaughan), Montreal, and Vancouver, with items reportedly marked down up to 70% off retail. In New York, 260 Sample Sale has hosted OVO warehouse events out of its SoHo location.
Because these events tend to be announced on relatively short notice and aren’t always posted through OVO’s own channels, the organizers’ social accounts (StyleDemocracy for the Canadian events, 260 Sample Sale for New York) are usually the first place a date shows up.
A few things to know before you go:
- Follow organizer accounts for date announcements, since OVO itself doesn’t always post the schedule.
- Check the exact hours for the day you’re attending. Lines are typically longest right at opening.
- Bring a credit or debit card. Most events don’t accept cash.
- Dress for a wait outdoors, and expect a bag or coat check at some locations.
- Try items on before you commit. These sales are final, with no returns or exchanges.
Understanding OVO’s Return Policy Before You Buy
Part of saving money is avoiding fees you didn’t plan for. OVO’s standard shipping starts around $14, with free shipping on orders over $200. Returns are accepted within 14 days of delivery, but they come back as store credit rather than a refund, and a $15 return shipping fee is deducted from that credit. Collaborations, limited releases, undergarments, bodysuits, and swimwear are final sale and can’t be returned.
Smart Ways to Stack Your Savings
- Buy during a drop’s first window instead of paying resale prices later.
- Check the Men’s Sale or Winter Sale collection before browsing New Arrivals if you’re shopping on a budget.
- Bundle items into one order to clear the $200 free shipping threshold.
- Combine a verified code with cashback when both apply to the same order.
- Compare resale platforms for sold-out pieces instead of paying inflated secondary-market prices on impulse.
The Bottom Line
OVO runs on limited drops and scarcity, so real savings come from knowing where the brand actually discounts (its own Sale and Winter Sale collections, past-season collabs, warehouse events), verifying any code before you use it, and avoiding return fees on items you weren’t sure about in the first place. Combine two or three of these, and you’ll pay less than shoppers who only check the homepage.
Frequently Asked Questions
Does October’s Very Own ever go on sale?
Yes, though not sitewide very often. OVO runs standing Men’s Sale and Winter Sale collections online, plus periodic in-person warehouse sales offering up to 70% off. Sitewide holiday markdowns like Black Friday aren’t guaranteed every year, so the Sale collections are the more reliable bet.
Which OVO items are most likely to be discounted?
Past-season tees, hoodies, headwear, denim, and outerwear show up most often in Sale collections and warehouse events, along with older collaborations once their release window closes. New Arrivals, the Archive Collection, and current seasonal drops rarely discount.
Are OVO warehouse sale items final sale?
Yes. Warehouse and sample sale events typically sell items as final sale, with no returns, refunds, or exchanges. Only major credit and debit cards are accepted; no cash, so check sizing carefully and bring a payment method that works before you go.
How much does OVO charge for shipping and returns?
Standard shipping typically starts around $14, with free shipping on orders over $200. Returns are accepted within 14 days for store credit, minus a $15 return shipping fee. Collabs, limited releases, and items like swimwear or undergarments are final sale, so double-check the product page before buying.



